Layar, the augmented reality firm has added 3D capabilities to its Android compatible technology.
Users can see 'tagged' versions of reality with information about their surroundings. Objects and 3D text can be added to layers using certain coordinates thus increasing the AR experience.
A classic arcade game using the technology is being tested, watch the video here.
Yep, they've done it again, Facebook has implemented the @ symbol tagging into its offering converting a novel Twitter idea into something like their own.
Facebook's 250 million users are now able to include friends or connections into 'whats on your mind' posts via the @ symbol.
Once the @ symbol is entered into the share box, as you begin to type out a name, a list drops down enabling you to select one of your Facebook friends.
This new inclusion by Facebook could have important implications for marketeers and finally help to tap into the mindsets of the millions of users.
Perhaps now the vast market research channel can be monitored for keyword tagging when users share posts amongst each other. Brand terms and tagged phrases will be recorded so you can measure reach and coverage that a brand, phrase or product is getting.
..and if that wasn't enough to suggest that Facebook wants to swifty copy the successful Twitter model..
Facebook Lite, a stripped down version of Facebook minus the apps and other rich media content is now available in India and the US and launching in the UK shortly.
Facebook's 250 million users are now able to include friends or connections into 'whats on your mind' posts via the @ symbol.
Once the @ symbol is entered into the share box, as you begin to type out a name, a list drops down enabling you to select one of your Facebook friends.
This new inclusion by Facebook could have important implications for marketeers and finally help to tap into the mindsets of the millions of users.
Perhaps now the vast market research channel can be monitored for keyword tagging when users share posts amongst each other. Brand terms and tagged phrases will be recorded so you can measure reach and coverage that a brand, phrase or product is getting.
..and if that wasn't enough to suggest that Facebook wants to swifty copy the successful Twitter model..
Facebook Lite, a stripped down version of Facebook minus the apps and other rich media content is now available in India and the US and launching in the UK shortly.
A European study concludes that more than 50% of e-commerce sites could be breaking the law.
A study into 359 sites by the European Union found that an alarming 55% showed 'irregularities' in the information and services that they provide which can leave customers short changed.
Information on returns and refunds was the most frequent shortfall. Damaged goods should be allowed to be returned up to two years after sale, which two thirds of sites did not make clear. 45% of sites also failed to inform customers of delivery charges and some were criticised for not providing contact details.
The EU has promised to crack down on 'law breaking' sites in a bid to aid future developments in online retail.
A study into 359 sites by the European Union found that an alarming 55% showed 'irregularities' in the information and services that they provide which can leave customers short changed.
Information on returns and refunds was the most frequent shortfall. Damaged goods should be allowed to be returned up to two years after sale, which two thirds of sites did not make clear. 45% of sites also failed to inform customers of delivery charges and some were criticised for not providing contact details.
The EU has promised to crack down on 'law breaking' sites in a bid to aid future developments in online retail.
Audi are using their Facebook fan page to ask for ideas on their cars of the future.
The German car company has asked its 300,000 members what features they would like to see on a car in 2030. The move is part of a competition at the Los Angeles Car Show challenging manufacturers to produce more youth orientated cars.
Video content shows the designers at work and encourages participation. Questions such as 'How will your car play a role in keeping you connected to your digital world in the future?' call the user to action.
It seems as though Audi are using feedback to help shape their future direction in terms of car design. An Audi spokesman uses words such as 'critical' to show just how much importance it places on user feedback.
Brad Stertz, spokesman for Audi of America,
"We wanted to show our Facebook fans that we're committed to creating automobiles that fit our changing lifestyles and having this conversation with them is a critical part of that process,"
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